Workshop on “Digital and Social Media Marketing” held at Graphic Era | Doonited.India
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Workshop on “Digital and Social Media Marketing” held at Graphic Era

Workshop on “Digital and Social Media Marketing” held at Graphic Era
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A two days Workshop on “Digital and Social Media Marketing” was organized by Department of Management Studies and Department of Computer Science & Engineering in Association with Computer Society of India (CSI) student Chapter at Graphic Era University, Dehradun on February 06 and February 07, 2020 at Graphic Era Deemed to be University, Dehradun.

MBA 4th Semester Students attended the Workshop. The workshop was coordinated by Kartikey Raina, AP, Department of Management Studies. The Technical Sessions was delivered by  Ramesh Singh Rawat Student Branch Coordinator (SBC) Computer Society of India (CSI) Chapter at Graphic Era Deemed to be University.

The participants learned about Social Media Marketing through: Facebook, Twitter, Instagram, Pinterest, LinkedIn; Blogging: Creating a Blog, Tweet or Share the Blog post, Embedding Tweet to Blog Post, Creating and Tracking Hashtags, Getting discovered using Hashtags, Hashtag Metrics and Hashtag search. RSS – Web Syndication, Social Media Marketing Measurements, KPIs – Categories, social media metrics, ROI: Referrals & conversions, Digital Intelligence, Analytics & Visualizations, and Podcast etc.

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